쉐이크 쉑
Year
2019 - 2022
EARLY
GROWTH
EXTENSION
Shake Shack Case
쉐이크 쉑
Year
2019 - 2022
EARLY
GROWTH
EXTENSION
Shake Shack Case
솔루션 타입
얼리 & 그로스
Point. 초기 및 성장 단계 마케팅 솔루션 제공
Point. 디지털 및 오프라인 커뮤니케이션 전략 구축
주요 서비스
1. 브랜드 커뮤니케이션 로컬라이징
2. K-로컬 특화 콘텐츠 개발
3. 세일즈 프로모션 확대
4. 수도권 외 지역 론칭 지원
5. 로컬 브랜드 협업
주요 결과
1. 고객 경험 개선 및 매출 증대
2. 브랜드 인지도 및 충성도 상승
*솔루션 적용 이전 대비 수치
3. 장기 성장 기반 마련
솔루션 사례 더보기
We design and build digital products people enjoy using...
Hey! Recently we were working on a project for ..We design and build digital products people enjoy using...
We are a Creative Digital Agency based in Buenos Aires, Argentina. We take pride in designing and building...
A new project is an opportunity to create something unique.We are a Creative Digital Agency based in Buenos Aires, Argentina. We take pride in designing and building...
As an interdisciplinary agile team, our production process is flexible, collaborative, and adapts to each client’s needs
We look forward to working with you on your next projectAs an interdisciplinary agile team, our production process is flexible, collaborative, and adapts to each client’s needs
We are working on the UX/UI design for a large hotel owners and hospitality management company.
Style Tiles are always a good option to show work in progress!We are working on the UX/UI design for a large hotel owners and hospitality management company.
More shots with final designs coming soon.
You can check the attachment for a full view..More shots with final designs coming soon.
we streamline the process without having to make multiple mockups.
This is a proposal to add value to a crowdfunding listing pagewe streamline the process without having to make multiple mockups.
Style tiles serve as a flexible starting point that helps us easily communicate the essence of a visual brand for the web.
Clients easily understand themStyle tiles serve as a flexible starting point that helps us easily communicate the essence of a visual brand for the web.
We are working on an exciting project for a company in the investment business. Stay tuned!
we have a lot of fun during this phase.We are working on an exciting project for a company in the investment business. Stay tuned!
We design and build digital products people enjoy using...
Hey! Recently we were working on a project for ..We design and build digital products people enjoy using...
We are a Creative Digital Agency based in Buenos Aires, Argentina. We take pride in designing and building...
A new project is an opportunity to create something unique.We are a Creative Digital Agency based in Buenos Aires, Argentina. We take pride in designing and building...
As an interdisciplinary agile team, our production process is flexible, collaborative, and adapts to each client’s needs
We look forward to working with you on your next projectAs an interdisciplinary agile team, our production process is flexible, collaborative, and adapts to each client’s needs
We are working on the UX/UI design for a large hotel owners and hospitality management company.
Style Tiles are always a good option to show work in progress!We are working on the UX/UI design for a large hotel owners and hospitality management company.
More shots with final designs coming soon.
You can check the attachment for a full view..More shots with final designs coming soon.
we streamline the process without having to make multiple mockups.
This is a proposal to add value to a crowdfunding listing pagewe streamline the process without having to make multiple mockups.
Style tiles serve as a flexible starting point that helps us easily communicate the essence of a visual brand for the web.
Clients easily understand themStyle tiles serve as a flexible starting point that helps us easily communicate the essence of a visual brand for the web.
We are working on an exciting project for a company in the investment business. Stay tuned!
we have a lot of fun during this phase.We are working on an exciting project for a company in the investment business. Stay tuned!
We design and build digital products people enjoy using...
Hey! Recently we were working on a project for ..We design and build digital products people enjoy using...
We are a Creative Digital Agency based in Buenos Aires, Argentina. We take pride in designing and building...
A new project is an opportunity to create something unique.We are a Creative Digital Agency based in Buenos Aires, Argentina. We take pride in designing and building...
As an interdisciplinary agile team, our production process is flexible, collaborative, and adapts to each client’s needs
We look forward to working with you on your next projectAs an interdisciplinary agile team, our production process is flexible, collaborative, and adapts to each client’s needs
We are working on the UX/UI design for a large hotel owners and hospitality management company.
Style Tiles are always a good option to show work in progress!We are working on the UX/UI design for a large hotel owners and hospitality management company.
솔루션 히스토리
메이드코퍼레이션은 쉐이크 쉑 브랜드가 한국 시장에서 성공적으로 자리잡을 수 있도록
얼리&그로스 단계 솔루션을 적용하여 쉐이크 쉑 브랜드의 국내 성장을 주도했습니다.
먼저 글로벌의 콘텐츠 가이드라인을 한국 소비자들의 성향에 적합한 형태로 재정의하고
브랜드 커뮤니케이션 방향성을 규정하였습니다.
상품 중심의 디지털 콘텐츠 구성을 라이프스타일 중심의 콘텐츠 형태로 강화하고,
매장 수가 제한된 상황에서 과부하된 트래픽 문제를 해결하기 위해 딜리버리 중심의
세일즈 프로모션을 확대함으로써, 고객 경험을 개선하고 매출 증대를 실현했습니다.
쉐이크 쉑 매장의 수도권 외 지역 론칭을 위해 디지털 커뮤니케이션을 강화하고,
론칭 당일 오픈 세레모니가 결합된 오프라인 프로모션을 통해 소셜 버즈를 확대했습니다.
또한 K-로컬에 특화된 콘텐츠를 개발하며 쉐이크 쉑이 국내 소비자에게
더욱 친근하게 소비될 수 있는 환경을 구성하였습니다. 타겟 고객이 선호하는 로컬 브랜드와의
협업 굿즈를 제작하여 상품과 매칭된 프로모션은 구성하거나 한국 매장에서만 경험할 수 있는
신메뉴 전용 콘텐츠를 확대하는 등 쉐이크 쉑 브랜드의 충성도와 반응율을 크게 높였습니다.
메이드코퍼레이션의 마케팅&리테일 솔루션은 쉐이크 쉑이 글로벌 브랜드의 현지화를 넘어
장기적인 성장을 할 수 있는 기반을 마련하였으며, 쉐이크 쉑이 한국 시장에서 독보적인
위치를 차지하는 데에 중요한 역할을 수행하였습니다.
솔루션
타입
얼리 & 그로스
Point. 초기 및 성장 단계 마케팅 솔루션 제공
Point. 디지털 및 오프라인 커뮤니케이션 전략 구축
주요
서비스
1. 브랜드 커뮤니케이션 로컬라이징
2. K-로컬 특화 콘텐츠 개발
3. 세일즈 프로모션 확대
4. 수도권 외 지역 론칭 지원
5. 로컬 브랜드 협업
솔루션 사례 더보기
We design and build digital products people enjoy using...
Hey! Recently we were working on a project for ..We design and build digital products people enjoy using...
We are a Creative Digital Agency based in Buenos Aires, Argentina. We take pride in designing and building...
A new project is an opportunity to create something unique.We are a Creative Digital Agency based in Buenos Aires, Argentina. We take pride in designing and building...
As an interdisciplinary agile team, our production process is flexible, collaborative, and adapts to each client’s needs
We look forward to working with you on your next projectAs an interdisciplinary agile team, our production process is flexible, collaborative, and adapts to each client’s needs
We are working on the UX/UI design for a large hotel owners and hospitality management company.
Style Tiles are always a good option to show work in progress!We are working on the UX/UI design for a large hotel owners and hospitality management company.
More shots with final designs coming soon.
You can check the attachment for a full view..More shots with final designs coming soon.
we streamline the process without having to make multiple mockups.
This is a proposal to add value to a crowdfunding listing pagewe streamline the process without having to make multiple mockups.
Style tiles serve as a flexible starting point that helps us easily communicate the essence of a visual brand for the web.
Clients easily understand themStyle tiles serve as a flexible starting point that helps us easily communicate the essence of a visual brand for the web.
We are working on an exciting project for a company in the investment business. Stay tuned!
we have a lot of fun during this phase.We are working on an exciting project for a company in the investment business. Stay tuned!
We design and build digital products people enjoy using...
Hey! Recently we were working on a project for ..We design and build digital products people enjoy using...
We are a Creative Digital Agency based in Buenos Aires, Argentina. We take pride in designing and building...
A new project is an opportunity to create something unique.We are a Creative Digital Agency based in Buenos Aires, Argentina. We take pride in designing and building...
As an interdisciplinary agile team, our production process is flexible, collaborative, and adapts to each client’s needs
We look forward to working with you on your next projectAs an interdisciplinary agile team, our production process is flexible, collaborative, and adapts to each client’s needs
We are working on the UX/UI design for a large hotel owners and hospitality management company.
Style Tiles are always a good option to show work in progress!We are working on the UX/UI design for a large hotel owners and hospitality management company.
More shots with final designs coming soon.
You can check the attachment for a full view..More shots with final designs coming soon.
we streamline the process without having to make multiple mockups.
This is a proposal to add value to a crowdfunding listing pagewe streamline the process without having to make multiple mockups.
Style tiles serve as a flexible starting point that helps us easily communicate the essence of a visual brand for the web.
Clients easily understand themStyle tiles serve as a flexible starting point that helps us easily communicate the essence of a visual brand for the web.
We are working on an exciting project for a company in the investment business. Stay tuned!
we have a lot of fun during this phase.We are working on an exciting project for a company in the investment business. Stay tuned!
We design and build digital products people enjoy using...
Hey! Recently we were working on a project for ..We design and build digital products people enjoy using...
We are a Creative Digital Agency based in Buenos Aires, Argentina. We take pride in designing and building...
A new project is an opportunity to create something unique.We are a Creative Digital Agency based in Buenos Aires, Argentina. We take pride in designing and building...
As an interdisciplinary agile team, our production process is flexible, collaborative, and adapts to each client’s needs
We look forward to working with you on your next projectAs an interdisciplinary agile team, our production process is flexible, collaborative, and adapts to each client’s needs
We are working on the UX/UI design for a large hotel owners and hospitality management company.
Style Tiles are always a good option to show work in progress!We are working on the UX/UI design for a large hotel owners and hospitality management company.
