듀어스 더블더블
Year
2023
EARLY
GROWTH
EXTENSION
Dewar’s Double Double Case
듀어스 더블더블
Year
2023
EARLY
GROWTH
EXTENSION
Dewar's Double Double Case
솔루션 타입
얼리
Point. 현지화된 브랜드 정체성 강화
Point. 타겟 소비자 경험 최적화
Point. 디지털과 오프라인의 시너지 창출
주요 서비스
1. 팝업 스토어 기획 및 운영
2. 고객 맞춤형 리테일 경험 제공
3. 바카랏 협업 프로모션 기획
4. 프리미엄 콘텐츠 개발 및 현지화 전략
5. 종합 마케팅 운영 지원
주요 결과
1. 구매 전환 및 매출 성장
2. 브랜드 인지도 및 충성도 상승
3. 시장 내 브랜드 가치 확립
솔루션 사례 더보기
Hey! Recently we were working on a project for ..We design and build digital products people enjoy using...
A new project is an opportunity to create something unique.We are a Creative Digital Agency based in Buenos Aires, Argentina. We take pride in designing and building...
We look forward to working with you on your next projectAs an interdisciplinary agile team, our production process is flexible, collaborative, and adapts to each client’s needs
Style Tiles are always a good option to show work in progress!We are working on the UX/UI design for a large hotel owners and hospitality management company.
You can check the attachment for a full view..More shots with final designs coming soon.
This is a proposal to add value to a crowdfunding listing pagewe streamline the process without having to make multiple mockups.
Clients easily understand themStyle tiles serve as a flexible starting point that helps us easily communicate the essence of a visual brand for the web.
we have a lot of fun during this phase.We are working on an exciting project for a company in the investment business. Stay tuned!
Hey! Recently we were working on a project for ..We design and build digital products people enjoy using...
A new project is an opportunity to create something unique.We are a Creative Digital Agency based in Buenos Aires, Argentina. We take pride in designing and building...
We look forward to working with you on your next projectAs an interdisciplinary agile team, our production process is flexible, collaborative, and adapts to each client’s needs
Style Tiles are always a good option to show work in progress!We are working on the UX/UI design for a large hotel owners and hospitality management company.
You can check the attachment for a full view..More shots with final designs coming soon.
This is a proposal to add value to a crowdfunding listing pagewe streamline the process without having to make multiple mockups.
Clients easily understand themStyle tiles serve as a flexible starting point that helps us easily communicate the essence of a visual brand for the web.
we have a lot of fun during this phase.We are working on an exciting project for a company in the investment business. Stay tuned!
Hey! Recently we were working on a project for ..We design and build digital products people enjoy using...
A new project is an opportunity to create something unique.We are a Creative Digital Agency based in Buenos Aires, Argentina. We take pride in designing and building...
We look forward to working with you on your next projectAs an interdisciplinary agile team, our production process is flexible, collaborative, and adapts to each client’s needs
Style Tiles are always a good option to show work in progress!We are working on the UX/UI design for a large hotel owners and hospitality management company.
솔루션 히스토리
메이드코퍼레이션은 프리미엄 위스키 듀어스 더블더블의 국내 시장 진출을 위해 얼리 단계 솔루션을 적용 하였습니다. 브랜드 론칭 기간동안 국내 소비자들에게 듀어스 더블더블을 각인 시키기 위하여 한국의 대표적인 리테일 공간 더현대서울에 프라이빗 바 형태의 팝업스토어를 운영하며 성공적인 고객 반응을 이끌어냈습니다.
2주간 진행된 더현대서울 팝업스토어에서 메이드코퍼레이션은 브랜드의 관여도에 따라 고객 경험을 도슨트, 퍼블릭, 세일즈로 구분하고 예약 시스템 관리, 현장 컨트롤, 판매 및 이벤트 진행까지 안정적인 리테일 운영을 위한 제반 서비스와 디지털 PR, 인플루언서 모객, 브랜디드 콘텐츠 개발, 퍼포먼스 광고 확산, 온드미디어 운영 등 마케팅 고도화를 위한 종합적인 서비스를 제공하였습니다.
또한 프랑스의 하이엔드 크리스털 공예 브랜드인 바카랏과 협업한 오프라인 프로모션을 기획하고 구매 고객 대상 추첨 이벤트, 각인 서비스 등 리테일 접점의 고객 구매 전환을 촉진하였습니다.
팝업스토어 기간동안 디지털 콘텐츠는 약 490만 명에게 도달하였고, 11일간 5만 명 이상의 방문객을 유치하며 성공적인 신규 브랜드 론칭을 이루어 냈습니다.
메이드코퍼레이션은 얼리 단계의 마케팅&리테일 솔루션을 통해 듀어스 더블더블 타겟 고객의 브랜드 경험을 고도화하고 구매 전환율을 극대화하며 듀어스 더블더블의 브랜드 가치를 한층 더 강화하는 데 중요한 역할을 하였습니다.
솔루션
타입
얼리
Point. 현지화된 브랜드 정체성 강화
Point. 타겟 소비자 경험 최적화
Point. 디지털과 오프라인의 시너지 창출
주요
서비스
1. 팝업 스토어 기획 및 운영
2. 고객 맞춤형 리테일 경험 제공
3. 바카랏 협업 프로모션 기획
4. 프리미엄 콘텐츠 개발 및 현지화 전략
5. 종합 마케팅 운영 지원
주요
결과
1. 구매 전환 및 매출 성장
2. 브랜드 인지도와 충성도 상승
3. 시장 내 브랜드 가치 확립
솔루션 사례 더보기
Hey! Recently we were working on a project for ..We design and build digital products people enjoy using...
A new project is an opportunity to create something unique.We are a Creative Digital Agency based in Buenos Aires, Argentina. We take pride in designing and building...
We look forward to working with you on your next projectAs an interdisciplinary agile team, our production process is flexible, collaborative, and adapts to each client’s needs
Style Tiles are always a good option to show work in progress!We are working on the UX/UI design for a large hotel owners and hospitality management company.
You can check the attachment for a full view..More shots with final designs coming soon.
This is a proposal to add value to a crowdfunding listing pagewe streamline the process without having to make multiple mockups.
Clients easily understand themStyle tiles serve as a flexible starting point that helps us easily communicate the essence of a visual brand for the web.
we have a lot of fun during this phase.We are working on an exciting project for a company in the investment business. Stay tuned!
Hey! Recently we were working on a project for ..We design and build digital products people enjoy using...
A new project is an opportunity to create something unique.We are a Creative Digital Agency based in Buenos Aires, Argentina. We take pride in designing and building...
We look forward to working with you on your next projectAs an interdisciplinary agile team, our production process is flexible, collaborative, and adapts to each client’s needs
Style Tiles are always a good option to show work in progress!We are working on the UX/UI design for a large hotel owners and hospitality management company.
You can check the attachment for a full view..More shots with final designs coming soon.
This is a proposal to add value to a crowdfunding listing pagewe streamline the process without having to make multiple mockups.